Are you being found?
Services
1. Online Visibility Optimization
2. Website Creation
3. Google Ads Management
Mini-Services
4. Online Presence Audit
5. Existing Website
SEO-Tuneup
6. Google Business Profile
SEO-Tuneup
Online Visiblity Optimization – Get Found Online
PEI SEO‘s specialization is helping small businesses stand out locally. Online Visibility Optimization is designed to help local businesses stand out in their communities and attract more customers through improved online presence. This comprehensive service maximizes the two most critical digital assets for any local business: your Google Business Profile (GBP) and your website. The ultimate goal? To drive more phone calls, foot traffic, and online inquiries that turn into real business opportunities.
The process starts by assessing where your business stands online. This includes evaluating your Google Business Profile, your website, and how your business appears on key citation sites. With this information, a tailored strategy is developed to address gaps and create a stronger foundation for local visibility.
Core Components of Online Visibility Optimization
A properly optimized GBP ensures your business gets seen when potential customers search for services in your area. From accurate business details to compelling photos and updates, every aspect of your profile is fine-tuned to attract attention and encourage engagement.
Whether your website needs improvement or you’re starting from scratch, a search engine-friendly design ensures that your site ranks well in organic search results. Visitors are guided seamlessly toward taking action, whether that’s making a call, booking a service, or visiting your location.
Consistent, accurate listings across major online directories boost local rankings and help customers find you easily. This also reinforces trust with search engines, improving your overall visibility.
Every element of this service is designed with one purpose: to encourage potential customers to reach out. Whether it’s by filling out a form, making a call, or stepping into your store, the strategy focuses on converting visibility into meaningful customer interactions.
Why This Matters
For many businesses, online visibility is the difference between thriving and simply surviving. With this service, the time-consuming and technical aspects of local SEO are handled, so you can focus on running your business. Whether it’s ensuring your business ranks higher than competitors or turning website visitors into paying customers, every effort is geared toward delivering results that matter.
Online Visibility Optimization is a smart investment in the future of your business, creating a steady stream of local leads and helping you build a stronger presence in your community.
Website Creation – Optimized for both Search Engines & Visitors
A professional, well-designed website is essential for local businesses looking to stand out and attract customers. This website design service offers a turnkey solution tailored specifically to small businesses. By combining technical expertise with in-depth keyword and competitor research, the result is a website that doesn’t just look great—it helps your business outperform competitors and convert visitors into customers.
What’s Included
Our straightforward websites are designed with a clear purpose: to drive action. These are the essential pages your business website needs to rank in search engines as well as you deserve.
Essential Web Pages:
Additional Valuable Web Pages:
PEI SEO created websites are laser-focused on guiding visitors toward taking action, whether it’s making a phone call, visiting your location, or submitting an online contact or booking form.
The foundation of the website begins with understanding your business’s online space. By identifying search terms your customers are already using and gaps in your competitors’ strategies, the content and design are crafted to give you an edge.
Built to modern standards, the websites are optimized to help Google and other search engines understand exactly who your business serves. From fast loading speeds to clean code, every detail aligns with the latest SEO best practices to improve your online visibility.
We strive to meet WCAG 2.1 AA guidelines in our web development. The websites PEI SEO create are thoughtfully designed with accessibility software in mind, ensuring they’re usable by people with mobility or vision impairments. Legal pages such as privacy policies and cookie notices are also included, tailored to meet local compliance requirements. Your specific compliance requirements may vary based on your business location and the locations of your website visitors. For many local businesses, these jurisdictions are often the same.
Why This Service Stands Out
With a website designed to maximize visibility and engagement, your business gains a powerful tool to attract and retain customers.
Google Ads Management
Effective online advertising doesn’t have to be reserved for large companies with big budgets. With this Google Ads Management Service, even smaller businesses can tap into the power of paid search to connect with local customers, increase leads, and grow their business—all while making the most of every advertising dollar.
Whether you’re new to online advertising or looking to improve your current campaigns, this service focuses on creating high-performing ads that deliver measurable results.
What’s Included
From the initial setup to ongoing optimization, every campaign is tailored to your business goals. Ads are crafted to attract customers who are actively searching for your services, helping you compete effectively in your local market.
With smaller budgets in mind, campaigns are designed to maximize impact by targeting the right audience at the right time. By focusing on specific keywords, locations, and customer demographics, every dollar works harder to bring you the best possible return on investment.
Regular monitoring ensures your campaigns stay on track. Adjustments are made based on performance data to improve results over time, whether that means refining ad copy, adjusting bidding strategies, or identifying new opportunities.
For businesses wanting to expand their reach, Facebook ad campaigns are also managed alongside Google Ads. This creates a multi-platform strategy designed to increase visibility and capture more potential customers where they spend their time online.
Why Choose PEI SEO to Manage Your Ads
Google Ads and Facebook Ads are powerful tools for driving local traffic, generating leads, and growing your customer base. With this service, small businesses can unlock the potential of online advertising without the need for a massive budget.
Online Presence Audit & Recommendation Report
A strong online presence is crucial for any local business, but knowing where to start can be overwhelming. The Online Presence Audit & Recommendation Report offers a comprehensive, actionable assessment of your business’s current digital footprint, along with expert insights to help you improve and stand out in your local market.
While free audits are available during consultations, this complete audit dives deeper, delivering a detailed report with clear, tailored recommendations.
What’s Included in the Audit & Suggestion Report
A thorough review of your GBP to ensure your information is accurate, consistent, and optimized to attract local customers.
With smaller budgets in mind, campaigns are designed to maximize impact by targeting the right audience at the right time. By focusing on specific keywords, locations, and customer demographics, every dollar works harder to bring you the best possible return on investment.
A comprehensive review of how your business is listed on major directories and citation sites, ensuring consistency and accuracy to improve local search visibility.
A snapshot of how your business stacks up against leading competitors, identifying market gaps and opportunities that you can leverage to gain an edge.
An analysis of customer reviews and ratings across platforms to highlight opportunities for building trust and improving your public image.
A review of how your business is represented on key social platforms, ensuring branding consistency and opportunities for better engagement.
What You’ll Receive
Why This Service is Valuable
The Online Presence Audit & Recommendation Report is more than just a snapshot—it’s a roadmap for improving your visibility, credibility, and overall digital strategy. With actionable insights, you can prioritize the most impactful changes to grow your business and connect with your community.
Existing Website SEO Tune-Up
Even a well-built website can fall short if it’s not optimized for search engines and user experience. The Existing Website SEO Tune-Up service is designed to enhance your current site, making it faster, more user-friendly, and better positioned to attract the right audience from search engines.
This service works with the technology your website is built on, providing tailored improvements that ensure your site performs at its best.
What’s Included in your Website SEO Tune-Up
Why This Service is Essential
The Existing Website SEO Tune-Up focuses on making your website work smarter, not harder. By improving site speed, structure, and content, you’ll provide a better experience for visitors while signaling to search engines that your website is high-quality and relevant. These improvements can lead to higher rankings, better traffic, and more conversions without requiring a complete site rebuild.
Whether your goal is to attract more local customers, increase calls, or drive form submissions, this service fine-tunes your website to perform better across the board.
Google Business Profile SEO Tune-Up
our Google Business Profile (GBP) is one of the most powerful tools for attracting local customers, but only if it’s optimized to its full potential. The Google Business Profile SEO Tune-Up is a comprehensive service designed to fine-tune your profile, helping you stand out in local searches and beat competitors.
This service goes beyond the basics to ensure your GBP works as an effective driver of leads and customer engagement.
What’s Included in your GBP SEO Tune-Up
Why This Service is Important
A fully optimized GBP not only increases your visibility in local searches but also establishes your business as trustworthy and approachable. The Google Business Profile SEO Tune-Up ensures that your profile is performing at its best, helping you attract more calls, visits, and online inquiries.
With clear, actionable recommendations for maintaining your profile, you’ll have the tools to keep your GBP fresh, engaging, and effective long after the tune-up is complete.